A comprehensive introduction to research methods in business for students planni
ng or undertaking a dissertation or extensive research project in business and m
anagement. The sixth edition of Research Methods for Business Students brings th
e theory, philosophy and techniques of research to life and enables students to
understand the practical relevance of the research methods. A highly accessible
style and logical structure have made this the 'student choice' and run-away mar
ket leader.
The book is written for students on undergraduate and postgraduat
e degree programmes in business, or business-related disciplines. The following
online resources support the text: *For Students: self-assessment questions, glo
ssary, revision "flashcards", tutorials for SPSS and NVivo, plus Smarter Online
Searching Guide * For Instructors: teaching manual, powerpoint slides, testbank
