Charles Saatchi founded the Saatchi & Saatchi advertising agency in 1970, which
grew to become the largest of its kind in the world. At the same time he started
collecting art and, later, opened his first gallery in London. He championed yo
ung British artists, such as Tracey Emin and Damien Hirst, and became a major fi
gure on the international art scene.
For someone so influential, he's surpris
ingly quiet. Charles Saatchi almost never gives interviews. However, he's a man
with a view on everything - from movies to morals, superstition to suicide - and
in this fascinating new book he answers nearly 300 questions from readers and j
ournalists.
What is the most valuable life lesson you can offer? Are you a be
liever that good is the enemy of great? What is more powerful - money or knowled
ge? How would you describe yourself if you did not have art in your life? How ma
ny of the seven deadly sins are you guilty of? This is the definitive read for t
hose in search of answers.